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ISO 9001 : 2008
Exhibitions and trade fairs are organized with an aim to provide a marketing interaction between the company/industry/members with their clients directly and to gather as many trade linkages as they could garner during the trade fairs. Trade Fairs and exhibitions open up vistas in new territories and segments there by increasing the opportunities multifold. "A trade fair (trade show or expo) is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent trends and opportunities." – Wikipedia. COWE strives to facilitate trading opportunities for its members. COWE's Trade Carnival is one such vision of COWE which fructified in 2007 when the first Annual Trade Carnival was organized. COWE's Trade Carnival is different in the sense it mixes business with entertainment drawing more number of visitors. This annual Trade Carnival is usually in the last quarter of the year. COWE also assists its members to participate in other trade carnivals by taking a COWE Pavillion and giving to its members, a chance to participate in bigger exhibitions which are high priced. COWE members have participated in International Trade Fairs and fairs in other states. By networking with other organisations and interacting with Women Associations across the world, COWE acts as a catalyst for facilitating trade linkages and in improving import and export relations of its members.